Vimeo has introduced the ability to add 'looks' to your videos.
It's a bit like Instagram for video and it adds a graded look to your entire video.
At the moment it's free so get over to https://vimeo.com/enhancer and have a play.
In the future you'll have to pay $0.99 for each effect.
It's powered by Vivoom if you have to know and the interface is nice and simple and it's easy and fun to use. Would I use it professionally? Nope, but there's nothing wrong with a bit of fun. Would I pay $0.99? Probably not.
If they can get it working with a mobile phone interface I'm guessing it'll become more popular.
Vimeo has also introduced the ability to add music to your videos. There are even some free tracks on offer.
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